Congratulations on the successful defense of Florentine Wagner's MSc thesis
On 27.08.2024 Ms. Florentine Wagner successfully defended her theses.
Ms. Florentine Wagner wrote her Master's thesis on the topic: “Analysis of the application potential of social media for agricultural direct marketers, strengths, weaknesses, opportunities and risks”.
The thesis covers a current and interesting topic on the importance of modern media (social media) for marketing in agriculture in general and direct marketing in particular and represents an important contribution to the analysis of the use of digital media for marketing in agriculture. Ms. Wagner would like to work in the field of digital media after her studies. We congratulate and wish her all the best.